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The world's largest collection of prices and pricing related support tools for the desktop professional |
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current rates for writing, editing, graphic design, DTP, prepress, multimedia and web design and development |
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Order # 155Pricing Tables Mid Atlantic – 7th edition (updated to August 2003) Regional tables of typical and average prices. (NJ, NY, PA) Includes charts, tables and descriptive information. ISBN 1-930199-15-5 $59.95 (USD) for printed hard copy $48 (USD) for e-mailed PDF copy <Click Here To Order> PRICING TABLES for the MID ATLANTIC REGION Here's the Going Rate! — One of the greatest challenges for small business owners is determining what competitors are charging. Most owner-operators call competing businesses pretending to be prospective customers. Then they try to coax prices out of whoever answers the phone. This is frustrating for the shop being called and extremely time consuming for the person calling.
There's a much better way to get competitor prices in your region. Brenner Information Group,
a research and information publishing company, has just released its seventh edition of Pricing
Tables - Mid Atlantic. This book list the high, low, and average price for writing, editing, scanning,
graphic design, DTP layout, imaging, digital photography, prepress, multimedia and Web design
and development services. It's the industry bible on what your competitors are charging and has
become a favorite reference for small business owners who want competitor rates without the
added expense and stress of data collection.
The more information available on competitor pricing, the better business decisions you can
make. This new edition is over twice as large its predecessor and is the first to be based almost
entirely on Brenner's on-line searchable pricing database. At almost 300 pages, Pricing Tables -
Mid Atlantic contains more prices in more pricing categories than ever before. Over 100,000 prices
are behind the statistical results shown in this book.
Prices are listed by category and generally follow the concept to print or concept to Web
process. This new edition also includes a special section on software programming services.
Nowhere can you get so much pricing information in one reference book.
With this book you can validate your own pricing strategy. After establishing your baseline
rates, compare the results with the competitor prices shown in the Pricing Tables. Then set your
final rates in the range between your calculated baseline price and the rates shown in the book.
Not sure what to charge? See what competitors are currently charging and use this as a starting
reference from which to set your own rates. Pricing Tables - Mid Atlantic is also valuable for
getting quick insight into prices for services you don't currently offer. Discover new products and
services that you may want to sell.
When your quote falls within the price range listed in this book, showing prospects the
statistical rates in Pricing Tables - Mid Atlantic validates your pricing structure and lends credibility
to your bid.
Now you can conduct competitor analysis without leaving your office, without spending
countless hours trying to find out what competitors are charging. It's in this book!
ADDENDUMS INCLUDED Prices by State (graphic design, DTP, web services, and VA services) How to Estimate State Price When Only Regional Price is Listed Virtual Assistant (VA) Prices by State (graphic design - index - web site design)   
<Table of Contents and More INFO> <Click Here To Order>
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©Copyright 2003-2004, Brenner Information Group, All rights reserved.
revised on December 9, 2004
