That We've Received
"Thank you for your prompt service, kindness, and professionalism! Your books are wonderful!"
E. Bushey, ELB Graphics, Glendale, AZ
"I love your website. It (and the products) are just what I need for a start-up business."
D. Reiff, Pembroke Pines, FL
"I've definitely bookmarked your site. You've done a wonderful job with it."
L. Callier, Indra's Net, Boulder, CO
"Your site is wonderful full of great information! I've bookmarked it and sent it to several colleagues. It looks like you guys are constantly gathering information and updating the site."
TLC Graphics, Austin, TX
"Also check out Bob Brenner's excellent http://www.brennerbooks.com site for his full scale pricing guide for creatives."
Fred Showker, Editor, Design Center
"Kudos! You've really produced a reference work that is both broad and deep. I'll not only use it myself, but I'll tell all my small and micro business clients about it too."
Claude Whitmyer, Author Running a One-Person Business
"In my opinion, no one but you is so well qualified to write on this subject. The people who make the smart choice to buy your book will be SO glad they did--especially when they enjoy greater business prosperity and longevity by following your well-thought-out strategies."
Lynette M. Smith
All My Best Business and Nonfiction Copyediting
"... it's an excellent guide to pricing"
"Brenner Information Group has done a phenomenal job of documenting the incline and momentum [of the Virtual Services Industry], and its new Study offers virtual professionals around the world a reference standard that can help take their businesses to the next level."
Patricia Beckman, Founder, Cybertary, Inc.
"The Special Report is an important reference for virtual assistants globally. Virtual Assistance U highly recommends tha the Special Report become an essential reference text for VAU students."
Dr. Sylvester Jordan, VAU Chancellor
"Your new report (Virtual Services Special Report) is great. Looks like a huge amount of data compiled. Everything is very clear. This really shows the impact of international competition."
David Camp, Palos Verdes Estates, CA
"I've always been impressed with the Brenner Information Group books and survey reports. The scope of information they provide has always been broad enough to explore an industry as a whole, yet specific enough to target individual profit centers.
Robert Brenner's latest triumph is "Special Report: A Comprehensive Study of the Virtual Assistance Industry Demographics, Profiles, and Pricing." This is the third Brenner survey report that I've been priviledged to copyedit and study. I'm convinced that all VAs who read this report and apply what they learn will benefit greatlyin both the way they run their VA practices and the bottom line profit they achieve."
Lynette M. Smith, All My Best Business Copyediting Services, Yorba Linda, CA
/ Pricing Guide for Desktop Services
"How to Price: Graphic Design & DTP Services, Robert Brenner, Brenner Books is a wonderful tool for all designers who are entering new fields, or markets and are unsure of the correct pricing. It not only provides general hourly information but also goes into detail about all aspects of bidding, pricing, estimating, and negotiating. The book also describes strategic and tactical actions to win more jobs with greater profit margin. Examples show how to find break-even, how to determine the maximum possible income you can make given your current business strategy, and how to use price points to get the most profit from each sale. This is a must-have book for the beginner and the experienced designer."
PC Graphics Report, December 2002
"How to Price Graphic Design & DTP Service, Desktop Production Time Standards, Hourly Rates, Regional Pricing Tables – this is my 'order of importance,' if price is a deterrent. But I have all, and believe all of them work hand-in-hand. I have often said that I wonder if I would have had the 'guts' to start a business without the help of your books. I'll never know for sure, since I did have your books. Four years ago at the ABSSI convention, I gave a presentation on DTP start-up, and your books were top on the list of book recommendations."
Michele Marr, Huntington Beach, CA
"Applying the information in the Pricing Guide can give you a significant advantage over your competition--no matter where you live."
Noel Ward, Editor in Chief, NADTP Desktop Publisher's Journal
"If you're serious about desktop services, we highly recommend the Pricing Guide."
Frank Fox, Executive Director, NASS
"Pick up this book when you want to develop sound pricing strategies and successful price quotes. This book is a must have for any serious Graphic Designer or Desktop Publisher."
Joyce Evans, The Internet Eye
"... very impressive, full of useful information."
Felix Kramer, Author: Desktop Publishing Success
"Very thorough... well researched; wish it had been published when I started in '89."
Paula Schumacher, PS Graphics, Erie, PA
"I'm very impressed. The book provides an excellent, and thorough, explanation of what can be a frustrating topic. Again, Bravo! Brenner has provided an invaluable service in compiling this information."
Matthew Armstrong, Another Perspective
"... provides brilliant (and proven) strategies for pricing every aspect of your business. Before you offer new services, or price your next big job, read this book."
Jay Nelson, Editor, Design Tools Monthly
"... an essential reference tool for any 'desktop' entrepreneur offering services in a competitive market. The Pricing Guide for Desktop Services is an impeccable source of information."
Midwest Book Review
"... very well thought out with useful info on pricing strategies."
Dana McIntyre, McIntyre Associates, Romulus, MI
"[It] made me feel as though there is SOMEONE out there offering us a lifeline!"
Jo-Ann Coyne, Image Desktop Publishing, East Chatham, NY
"[It's] what readers need to develop lasting business relationships."
"... a helpful tool for determining if the prices you charge for your services are competitive."
ThePage, Cobb Group
"... one of the few available [pricing books] that approach DTP with many practical ideas and sound business approaches.."
Barbara Wilson, Desktop and Web Publishing Forum
"I am especially appreciative of the pricing strategies portion of the book, as it helps lay solid groundwork to support the pricing tables, and helps in my efforts to price other portions of my business."
Kay Lewis, Community Computer Services
"I LOVE THE BOOK! I think the students will be very glad to [use this] book. It's chucked full of very helpful information [and] is the best secret weapon ever."
A. Cacali, Chair
Digital Media Communications & E-Commerce Department
Katharine Gibbs College, New York, NY
"Robert Brenner's Pricing Guide for Web Services book has increased my knowledge of the web business and helped me structure my company for success. I found it so good that I had to share it with my students. I think the Pricing Guide for Web Services is simple, informative, dynamic, and complete."
Mario Leone, software instructor & entrepreneur
"I want to tell you that I am reading your Pricing Guide for Web Services and think it is a wonderful resource. I am only on Chapter 3, but Chapter 2 was an excellent "workbook" experience for me. Thank you!.”
Cheryl Hill, Site Schemes
"Hats off to you and your team on some incredible books. I teach "Web Design"... I began recomending your books after seeing a write up from the Long Island Web Developers Guild. I use this book constantly, not only for my own (side) business but also [as a] reference to students."
Professor Joe Garraffo, Hendriks Institute
"This book is written to help entrepreneurs approach price from a business perspective, and it clearly explains how to identify and categorize expenses, budget service to an hourly cost, find break-even and bid flat rates with confidence."
Joanne Henning Tedesco, Editor, Arizona Networking News
"Your Pricing Guide for Web Services just arrived, and it is a GodSend."
Desktop Solutions, Hauppauge, NY
"Anyone seeking to earn their livelihood working on the internet and with the web should 'read close and think hard' every page of Robert Brenner's Pricing Guide for Web Services."
Midwest Book Review
"Pricing Guide for Web Services is incredibly complete ... I really enjoy it."
John Hancock, Atlanta, GA
"Recently I purchased your guide to Pricing Web Services. It met all my expectations! I just wanted to let you know how much I appreciate the valuable information in your book. This should be required and promoted reading for anyone in the web business."
Letitia Ownens, R'Tish Creations
"I went into the web building business with minimal knowledge of the industry. I wish that I had discovered your books before committing to my first paying client. I was paid $4,300 for the job and later discovered after reading your book and consulting with other Web building businesses that I should have received between $15,000 to $18,000.
I will not allow such underpayment for my labors to ever happen again! Your books will always be used as my reference guide for all Web Service matters.
I highly recommend for people starting out, or who are well seasoned professionals to read - Pricing Guide for Web Services and Pricing Tables Desktop Services.
Thanks for sharing your knowledge and keeping the industry strong."
John Brennan, Insite Web Designs
"It's packed with helpful tips and techniques including successful strategies and effective pricing tactics."
"... makes pricing strategies and tactics clear and understandable for people offering Web services. This is a serious book for people serious about continuing in the Web business."
Jay Nelson, Design Tools Monthly
"It takes a much more commodity-drive approach to both pricing and setting up a web business."
C. Foote, Editor, Creative Business
"I heard a review of your publication 'Pricing Guide for Web Services' at the monthly meeting of the IICS Webspinners group hosted by Peter Benjamin and was quite impressed."
Claude La Rose, Los Angeles Macintosh SIG leader
"I found a GREAT book on Web Pricing... it has things that I had not thought of and now am using to find break-even point, determining costs, pricing tactics and strategies, etc... I could go on, it really is a great book for us with a small business in the Web services end of the Internet."
Jim Livingston, Doc and the Professor
"Another excellent job - thorough, yet easy to understand. Just what is needed to aid in pricing of web services."
Carla Steuck, Printing Industries of Minnesota
"Your Pricing Tables book is one of the best business tools I've ever purchased, and I can't tell you enough the difference it has made in my business. Great job!"
M. Habernicht, Kaleidoscopic, Charlotte, NC
“Just received the Seventh Edition of the Pricing Tables for South Central. The 300 pages are crammed with highly useful information.”
Slayton Shaw, (new entrepreneur), Enterprise, AL
“Brenner Books puts out a great set of pricing guides for desktop computer services and digital video is right there with them. This product comes highly recommended and should be used as a professional consulting guide to advise your prospective clients as well as a solid basis for explaining to your clients why you charge them what you do.”
Aron Noll, writing a Digital Video Expo review that appeared in “Computer Bits” magazine.
"I wanted to let you know how valuable I find your pricing guides and pricing tables. Not only have they helped me justify a significant increase in my pricing structure, but they have also encouraged me to create a far more detailed and structured business and marketing plan for my business. I can already see the difference that this is making and know that your advice and services have made a significant contribution to my future success. Thanks for providing such an invaluable resource to designers."
Kevin Burk, Burk Design Group
"I really like the 3-ring binder format. [It's] well written, easy to understand and carefully organized to make sense out of an enormous amount of info."
Louise Oliver, Questers Advisory Group, Aurora, CO
"This is an invaluable tool for those who need a 'reality check' on pricing and what's happening in the market."
Marc Hlavaty Design & Illustration, San Bernardino, CA
"Excellent reference! Very thorough tables."
L. Bondarevich, Turner Word Services, Edmonton, Alberta, CANADA
"This is a good compilation and presentation of information. Well worth the price."
Doug Hoiles, Technical Publishing Services, Acampo, CA
"It's a valuable resource for my business. I refer to it regularly to determine if my estimates are in line with other providers."
Joseph Waler, Abbey Court Publications, Valley View, OH
"I thought the breakdown of categories was thorough and representative of what we do. This is a much needed tool for me to sort out all the jobs and their prices. I also like the loose-leaf notebook concept."
Dee Gallo, Morley Graphics, Canton, NY
"[It's] affordable for the small business - that is very important to me as a new start-up home-based business."
Edith Jenner, Meerkat Graphics, Waterville, OH
"[Make it] leather bound, gold leaf, because this is flrst class."
Linda Miles, Extra Mile Writing Services, San Diego, CA
"The pricing tables are very very good!"
Dr. Yiannis Michopoulos, Golden Media Company
"They [Pricing Guide and Pricing Tables] are both excellent and a true blessing for this DTPer in her new business venture."
Erika Meszaros, A Graphic Image, Orlando, FL
"I love the books [Pricing Guide and Pricing Tables]; they are very helpful."
Janet Tyrrell, Tyrrell Creative Services
"Your work in the area of establishing a common sense approach to 'Desktop Production [time] Standards' should be applauded. The Brenner Information Group has approached the digital prepress cost estimating in a realistic fashion. I would recommend any prepress production manager or trade shop to invest in the 'Desktop Production Standards' program and establish their internal production standards that will give them results of a realistic budgeted hourly rate."
Philip Age, Chairperson, Dept of Graphic Communications, Chowan College
"I'm grateful that some one like you is looking out for our industry. I believe this product will be of great help to our industry."
Jack Fisher, Fisher Enterprises
"The book arrived promptly and I found it to be all you promised and more! It is essential reference material and well worth the price."
Jean Dupre' Pollack, Godmother Goose Productions
"It's a superb reference for determining how long it takes to produce typical desktop service."
San Diego Writers/Editors Guild
"Brenner's book is 'extremely' thorough ... very finite and specific."
Nina Feldman, Nina Feldman Connections
"The Excel screens were user friendly and clear."
Sheila Westfall, Business Publications
"Thanks for putting out a great book. I actually have the old book here on my desk (orange cover -- 1999 I think). It has been a very helpful reference for me."
Linda Japp, Linda Japp Design, Canisteo NY
"These publications have been an excellent guide in gauging my rates."
Douglas G. Darby, Azure Creative, Abilene, TX
"I purchased the Brenner Special Report and am just celebrating one year in business. It is a wonderful resource, and also good for morale. It helps me see that the possibilities for my venture are endless. The main thing it has helped me do is stick to my guns on my pricing when I am gettting underbid by some folks."
Debra Behler, Excellent Administrative Assistance, Ft. Thomas, KY
"I am just getting started in my business and am finding this information extremely valuable."
Beverly Snow, Office Lifeline, Greenfield, MA
"Okay ... I'm ready to face the fact that I'm seriously undercharging. Please send a comparison chart my way. [And] thanks for a great survey. Job well done!"
L. Lasee, Laurie's Office Support
"I can't thank you and your staff enough for the great work and effort you all put into creating this important publication. It's a Godsend for our industry! After studying your report, I hope to dramatically increase my revenues this year by implementing new pricing structures that will cover services I've let fall through the cracks previously. I now understand that providing the best service to customers is all for not if we (BSS owners) do not educate ourselves and respect what we do enough to price appropriately. Your Special Report takes the guesswork out of that critical planning component, and I thank you very, very much for helping me, and our industry, "come of age."
K. Atkins, Keystrokes by Kerry
"Thank you for all of your diligent work in coordinating this tremendous [business support services} survey."
P. White, Irvine, CA
"If knowledge is power, then the information provided in this Special Report is nuclear power! This survey report helped me determine what I'm doing right and more importantly, what I'm doing wrong or what I can improve. This information has allowed me to adjust my marketing plan based on verifiable competitive data. Frankly, I simply don't know how else that would be possible."
Donna Miller, Above & Beyond
"I feel [that] you did an excellent job. This survey is really making me see my business different – more focused. Those nine companies you mentioned as 'cream of the crop' – I want to be just like them. Thank you for providing such useful information."
Linda Bryan, Queens, NY
"It is fantastic. Thank you so much for doing such a wonderful job. I am very impressed. I especially liked your input re: job outsourcing. It really made me think about diversifying my services."
L. Tutt, Scoping It Out, Trophy Club, TX
"As gas prices continue to head for the stratosphere, Robert Brenner's story of his own journey to energy independence is very timely. The message? Yes we can, and here's how."
Shel Horowitz, award-winning author and owner of a solarized 1743 New England farmhouse
"You really did a fantastic job of presenting your experiences with the installation of your solar system. A lot of great information!"
Newt Likely, Homeowner - Jacksonville, OR
"I want to thank you again for making the book. It is outstanding."
Dan Sullivan, Sullivan Solar Power - San Diego, CA
Regarding our Going Solar Presentation - "It was an excellent and extremely informative presentation. We certainly benefited from your generosity in sharing your personal experiences. It really put this into perspective to hear a direct and real personal experience from a homeowner like you who actually went thru this experience. I know many people think about going solar, but are afraid to take the big and quite expensive step cos they're not sure what to expect. Your presentation and book are certainly a big asset in that decision making process. "
Pauline Lim, Shelter Island Rotary Club - San Diego, CA
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